Boat Details

    Organization Logo

    Boat

    Mumbai, Maharashtra, India200 employees • Retail Trade

    Industry

    Retail Trade

    Security Incidents

    1


    BOAT is an Indian consumer brand specializing in audio products and accessories, including headphones, earphones, speakers, and cables. Founded in 2015, the company has gained popularity for its affordable yet stylish and high-quality audio devices, targeting young consumers. BOAT has emerged as one of the leading players in India's audio market, known for its innovative designs and strong marketing campaigns.

    Security Incidents

    Boat Breach of Apr 2024
    Severity Score
    Significant

    Type

    Data Breach

    Summary

    Indian consumer wearable brand boAt experienced a significant data breach affecting over 7.5 million customers, allegedly perpetrated by a hacker known as ShopifyGUY. The breach exposed sensitive personal information, including names, addresses, phone numbers, and email addresses, with around 2 gigabytes of data posted on dark web forums. Reacting to the incident, boAt launched an investigation, emphasizing the importance of safeguarding customer data, while cybersecurity experts warned of the breach's impact on trust and loyalty and advised companies to strengthen data storage and access cont...
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