Boat Details
Boat
Mumbai, Maharashtra, India • 200 employees • Retail Trade
Industry
Retail Trade
Security Incidents
1
BOAT is an Indian consumer brand specializing in audio products and accessories, including headphones, earphones, speakers, and cables. Founded in 2015, the company has gained popularity for its affordable yet stylish and high-quality audio devices, targeting young consumers. BOAT has emerged as one of the leading players in India's audio market, known for its innovative designs and strong marketing campaigns.
Security Incidents
Boat Breach of Apr 2024
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Severity Score
Significant
Type
Data BreachSummary
Indian consumer wearable brand boAt experienced a significant data breach affecting over 7.5 million customers, allegedly perpetrated by a hacker known as ShopifyGUY. The breach exposed sensitive personal information, including names, addresses, phone numbers, and email addresses, with around 2 gigabytes of data posted on dark web forums. Reacting to the incident, boAt launched an investigation, emphasizing the importance of safeguarding customer data, while cybersecurity experts warned of the breach's impact on trust and loyalty and advised companies to strengthen data storage and access cont...Show more
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