Varsity Brands Details

    Organization Logo

    Varsity Brands

    Farmers Branch, Texas • employees • Retail

    https://www.varsitybrands.com
    United States

    Industry

    Retail

    Security Incidents

    1

    Varsity Brands is a company that specializes in providing products and services that promote school spirit and student engagement across educational institutions in the United States. Its primary subsidiaries include BSN SPORTS, Varsity Spirit, and Herff Jones, which offer a range of products from sports equipment and apparel to cheerleading uniforms and products for scholastic events such as graduation. Varsity Brands focuses on enhancing the student experience by fostering pride, connection, and participation within schools and colleges.

    Founded in 1974, Varsity Brands has grown significant...
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    Security Incidents

    Varsity Brands Breach of May 2024
    Severity Score
    Moderate to Significant

    Type

    Data Breach

    Summary

    In May 2024, Varsity Brands, a provider of uniforms and apparel for sports teams and schools, identified "unusual activity" within its systems. The detection prompted Varsity to take immediate action by taking affected systems offline and launching an investigation with the help of external cybersecurity experts. They also involved law enforcement in their response efforts.

    The investigation revealed that the unauthorized actor accessed a limited number of company files, which contained personal information. As a result of this breach, it was disclosed that over 65,000 individuals were affect...
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    Severity

    Varsity Brands experienced a data breach that affected over 65,000 individuals, involving the compromise of personal information within a relatively small subset of company files. The breach was detected in May 2024 when the company noticed unusual activity on its systems, prompting swift action to halt the intrusion and initiate an investigation with external cybersecurity experts. Although the exact nature of the attack remains undisclosed, the incident may have involved ransomware, given the lack of public acknowledgment from any known ransomware groups and the possibility that a ransom mig...
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    Impact

    Varsity Brands experienced a data breach in which over 65,000 individuals were impacted. The breach involved the unauthorized access to a small subset of company files containing personal information. Following the detection of unusual activity in May 2024, Varsity promptly took systems offline to mitigate the damage and launched an investigation with the help of external cybersecurity experts.

    While the specifics of the cyber incident remain somewhat unclear, Varsity's response—offering credit monitoring and identity theft protection to affected individuals—suggests the potential involvement...
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